The right image can be the difference between your client’s stories getting a few column inches or a half a page splash in the media. When briefing photographers for a PR shot there are always a number of things to consider – conveying your message, the brand and originality are all key.
When describing my job to the uninitiated it generally goes something like this:
“Writing news releases, going to photo shoots, helping out on events.”
Going to photo shoots sounds by far the most glamorous and is usually the part that people pick up on.
“You have to be in the pictures? No? Well then, what do you do?”
Today is the air display marking the Battle of Britain, including the return of the island’s favourite dare devils, the Red Arrows.
As the display takes place pretty much directly above Orchard HQ, I popped out to take some snaps – more after the jump…
Posted by Chris.
Friend of Orchard Chris George has just popped into the towers to show us the results of his new toy – a 360 degree camera rig. The kit takes panoramic photos with total coverage – side to side up and down – if you can see it – it takes a photo of it.
Some great examples over on Georgie’s website.
Posted by Chris.